Lucky Sweater 2024 Lookback
Lucky Sweater 2024 Lookback
"We know it’s already the end of January (how?!), and that the new year is in full swing — but we couldn’t move forward without pausing to celebrate an incredible 2024! This past year has been one for the books at Lucky Sweater...
with love, Tanya & the LS Team"
✨ Inside this 2024 recap and 2025 preview:
- The Year in Brands: What You Added, Traded, and Loved Most
- Items that Stood Out in 2024
- Top Looks and Discussions of 2024
- A Few Stars from Our 2024 Community
- 2024 Reflections & 2025 Vision
The Year in Brands: What You Added, Traded, and Loved Most
One of the best parts of Lucky Sweater is seeing the unique stories behind the items and brands our community loves. Each trade, like, and look tells a story—not just about style but about sustainability, creativity, and intentionality.
While our other groups celebrate handmade creations, one-of-a-kind vintage finds, or a more diverse range of brands, this first list reflects heavily on the brands and items from our Slow Fashion community– the largest and most active group on the platform. Just something to keep in mind as you explore the lists below!
Most Loved Brands (by Likes)
- babaà - 74,292 likes
- Ace & Jig - 31,522 likes
- Rudy Jude - 28,138 likes
- Not Perfect Linen - 26,806 likes
- Elizabeth Suzann - 23,060 likes
The Brands You Added the Most
- Not Perfect Linen - 868 items
- babaà - 788 items
- Ace & Jig - 758 items
- Big Bud Press - 707 items
- Rudy Jude - 639 items
Your Most-Swapped Brands of 2024
- Ace & Jig - 511 trades
- Not Perfect Linen - 472 trades
- babaà - 451 trades
- Big Bud Press - 358 trades
- Elizabeth Suzann - 333 trades
Items that Stood Out in 2024
Most Liked Items
- Jumper No. 15(babaà) - 210 likes
- Jumper No. 15(babaà) - 188 likes
- Jumper No. 51 in Mist(babaà) - 172 likes
- Jumper No. 17 - Winterskies(babaà) - 165 likes
- No. 19 Cardigan(babaà) - 165 likes
Most Traveled Items of 2024
- Oversized Pocket Tee(Ichi Antiquites) - 7 past travels
- Handloom Trousers(Runaway Bicycle) - 7 past travels
- Mid Easy Pant(Nettle Studios) - 6 past travels
- Workwear Denim(Danton) - 6 past travels
- Bonnie Jeans(Decade Studio) - 6 past travels
Top Looks and Discussions of 2024
Most Liked Looks
- Note to Self by @manjulatm – 112 likes
- Amazing Trade for These Shoes! by @mandicavanaugh – 91 likes
- Sun + Rain = Rainbow 🌈 by @caitlincaroline – 79 likes
Most Liked Discussion Posts from Each Group
Slow Fashion: Lucky Sweater as a Consent Culture by @jessmarie – 97 likes
Me Made: Artist/Maker Holiday Swap Event? by @liztheblizz – 64 likes
Vintage: WHAAAAT DID I FIND?! by @whatmicthrifts88 – 41 likes
G(end)er Swap: Hey Y’all by @mandyj – 29 likes
A Few Stars from Our 2024 Community
2024’s Top Commenters
- nic.gay - 2399
- jewelia - 1733
- lollilfits - 1473
- megangreen - 1321
- whatmicthrifts88 - 1192
2024 Style Stars: Most Community Looks
- yourlocalforestwitch - 303 looks
- lollilfits - 278 looks
- leslieespinoart - 194 looks
2024 Reflections & 2025 Vision
2024 by the Numbers
- 📦 Total Trades: 49,419
- 🎁 Items Gifted: 403
- 📌 Items Relisted: 10,340
- 💛 Sustainers Supporting LS: 218 New Sustainer Subscriptions
- 👥 New Members: 12,017
What You Told Us: 2024 Survey Insights
The Value of Lucky Sweater
You ranked the Slow Fashion group as the most joyful and valuable, with an average rating of 1.37 out of 6 (in this case, lower is better!).
Biggest Challenges
- Not finding swap matches (41.1%)
- Unresponsive people (26.3%)
- Confusion around the trading model (2.3%)
What’s Next?
We’re always thinking about how to grow Lucky Sweater in ways that resonate with you...
Wrapping Up: Thank You for an Incredible 2024
We can’t say it enough — thank you for being here. Lucky Sweater isn’t just an app; it’s a movement made possible by this incredible community...